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PODCAST: We're in a Different Business Than They Are
Tweak #083 - Though I cringe when I watch someone default to Amazon to order a book in the middle of a conversation, my hope and belief...

Lisa Uhrik
Jun 25, 2024


PODCAST: The Shelves in the Middle - Part III
Tweak #082 - We're wrapping up the three-part series on shelving standards with a look in the middle of the floor, where we may see a lot...

Lisa Uhrik
Jun 18, 2024


PODCAST: Shelves with Higher Standards - Part II
Tweak #081 - In part II of this "Shelving Standards" mini-series, let's explore what stops your customers from going all the way. What...

Lisa Uhrik
May 28, 2024


PODCAST: Sizzling Shelving Standards - Part I
Tweak #080 - Join Lisa Uhrik in the latest edition of 'Two Minute Tweak' and step into Brookline Booksmith with an overview of Lisa...

Lisa Uhrik
May 14, 2024


PODCAST: Writing Signs That Change the Air in the Room
Tweak #079 - In part one (#078), we were omitting signs that distract. Now, we're talking about writing that thing that can ONLY come...

Lisa Uhrik
Apr 30, 2024


PODCAST: When Less May Be More
Tweak #078 - We're exploring two principles of signage in our bookstores. In this first episode of two, we're editing the signs by...

Lisa Uhrik
Apr 23, 2024


PODCAST: What Can a DIY Heat Map Help You See?
Tweak #075 - Today's episode provides insights into an effective and simple method of analyzing your store's visitor journey using a...

Lisa Uhrik
Mar 26, 2024


PODCAST: Bookshop Mindflip – Thinking Like a Publisher
Tweak #074 - What would happen if we looked at our bookshops like a publisher looks at a book? Take a mental walk through the store with...

Lisa Uhrik
Mar 18, 2024


PODCAST: It's All Display
Tweak #073 - You've got more display thank you think. Many of us lament our lack of display space in our book spaces. We know that when...

Lisa Uhrik
Feb 27, 2024


PODCAST: On Being an Illuminator
Tweak #072 - We're exploring a book club pick that is making a difference in the way we approach relationships: David Brooks' How to Know...

Lisa Uhrik
Feb 5, 2024


Let's Talk Fixtures!
Sometimes we need to see the ideas and successes of others to help get our creative juices flowing. Here are some of our most popular...

Lisa Uhrik
Jan 31, 2024


PODCAST: Sense & Stability
Tweak #071 - In this season when stores are packed with people and stacked to the rafters with books and gifts, Lisa talks about creating...

Lisa Uhrik
Dec 19, 2023


PODCAST: Avoiding the Auction at the POS
Tweak #070 – Today we're thinking about how our little actions at the point of sale mean so much – for better and worse. Instead of...

Lisa Uhrik
Nov 21, 2023


PODCAST: Noticing Things
Tweak #068 – It costs nothing and yields immediate results: being really good at noticing things is your most profound superpower that...

Lisa Uhrik
Nov 14, 2023


Indy Stores Reveal 10 Secrets to Maximize Holiday Profits
Indies are the perfect place for holiday magic and you're wanting to make the season really count for your store.

Lisa Uhrik
Nov 15, 2018


How Obstacles Helped Mark the Paths for Donna & Mark
Want to see what happens when a top bookstore consultant opens her dream store? After over 25 years helping hundreds of others shape...

Lisa Uhrik
Nov 15, 2018


Engaging Your Silent Sales Force
Your customers will spend more time with your fixtures than they do with any employee. So it may be helpful to think of the fixtures --...

Lisa Uhrik
Oct 13, 2018


Franklin Fixtures Store of the Month: 25+ Years Later – The REAL Store Behind "You've Got Mail"
Deke, a service dog and frequenter of Books of Wonder with his human Peter Glassman, knows things about bookselling. Along with the...

Lisa Uhrik
Oct 2, 2018


The Franklin Fixtures of the Month: "More Than Words" Gets Reclaimed Magic
Jennifer and her team wanted something different. Out of the box. Sustainable. Fresh. Reclaimed. Could she get that AND the Franklin...

Lisa Uhrik
Sep 16, 2018


You KNOW You're Welcome When...
We were blocking half of the road, so I expected an admonishment from the woman rolling down her window. What she said instead surprised....

Lisa Uhrik
Jan 17, 2018
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