Tweak #085 - A book display that is for everyone, is not really for anyone. We create powerful connections when we design for a specific...

Tweak #084 - After seeing many great stores with some hungry-looking bottom shelves, Lisa brings attention to this valuable space with...

Tweak #083 - Though I cringe when I watch someone default to Amazon to order a book in the middle of a conversation, my hope and belief...

Tweak #082 - We're wrapping up the three-part series on shelving standards with a look in the middle of the floor, where we may see a lot...

Tweak #081 - In part II of this "Shelving Standards" mini-series, let's explore what stops your customers from going all the way. What...

Tweak #080 - Join Lisa Uhrik in the latest edition of 'Two Minute Tweak' and step into Brookline Booksmith with an overview of Lisa...

Tweak #079 - In part one (#078), we were omitting signs that distract. Now, we're talking about writing that thing that can ONLY come...

Tweak #078 - We're exploring two principles of signage in our bookstores. In this first episode of two, we're editing the signs by...

Tweak #075 - Today's episode provides insights into an effective and simple method of analyzing your store's visitor journey using a...

Tweak #073 - You've got more display thank you think. Many of us lament our lack of display space in our book spaces. We know that when...

We're exploring a book club pick that is making a difference in the way we approach relationships...

Tweak #071 - In this season when stores are packed with people and stacked to the rafters with books and gifts, Lisa talks about creating...